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Four Easy Ways to Search Engine Optimize a Blog Post or Web Page

Here are Four Quick SEO “Chops” to Hack Your Way to the Top of the Search Engine: Page Title, Meta Description, URL Slug H1/H2/H3/H4/H5/H6 Image Optimization Avoid Keyword Stuffing 1. Page Title, Meta Description, URL Slug Make your page title, meta description and URL Slug match the topic of your keyword or topic you…

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How to Optimize an AdWords Campaign

Download the PDF | Download the PowerPoint Please feel free to download and share, post online, or use these presentations in classes for private or professional use free of charge.

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Websites and Marketing: HTTPS and Why It’s Important in 2018

Google has already rolled out a higher-impact update, along with it already previously being a ranking factor in SEO to have an HTTPS secure website.  Some are already doing this, some are doing it wrong, and some website owners just aren’t taking action to update this new requirement Google has. Not only in SEO,…

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02 – SEO Basics

Podcast Notes: Welcome to My Marketing Chops, today we are going to talk about the basics of SEO, also known as search engine optimization. Yeah you’ll hear that there are 200 or 300 or more factors for SEO and that some are driven by artificial intelligence. You might be discouraged about beating a robot…

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High Intent Marketing V.S. Interruption Advertising

High intent marketing and interruption advertising are two forms of online marketing. Most of which you will be familiar with. It isn’t so much the medium or the source, but the method of advertising that requires thinking about whether your customer is actively in the process of looking for the product or solution you…

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How to Create a Google AdWords Campaign in the New Interface

There have been some major overhauls going on in AdWords with the new design becoming mandatory by the end of 2018.  In this free video tutorial, Tedd Vinson explains how to create a Google AdWords campaign in the new AdWords interface. Thanks for watching, please comment below with questions and suggestions for follow-up videos….

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Five Inexpensive or Free Content Marketing Strategies to Market Your Business

Don’t have a lot of money to spend on marketing your business? Leverage the value of creating unique content and write about it, create videos about it, or speak about it. Here are some common methods to get your content out there so that potential customers learn about you. Below are five free or…

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01 – Measuring Results of a Marketing Campaign – My Marketing Chops Podcast

Podcast Notes: Today I want to talk to you about how you measure results of a marketing campaign. This is a controversial subject because there are so many factors you can measure directly, yet there are so many factors that you’re unable to measure directly when it comes to looking at the results from…

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